Amazon

Ads Success Manager, AST

Posted On

Sept. 27, 2024

Location

Bangalore, Karnataka

Experience Level

Freshers/Experienced

Job Type

Sales, Advertising, & Account Management

Apply By

Oct. 15, 2024

Job Description

We are seeking an experienced people manager to build and lead a new team of language resources covering German (DE), French (FR), Italian (IT), Spanish (ES) and United Kingdom (UK) markets. The ideal candidate will have a proven track record in sales and preferred knowledge of digital marketing strategies. In this role, you will be responsible for managing, developing and mentoring the multilingual team to deliver outstanding Seller experience and improve Seller’s Advertising performance across international markets. As this is a new team, we look for someone hands-on, creative, detail-oriented, analytical, highly-motivated and customer obsessed to set the ways of working of the team; while defining the strategy in alignment with Advertising and SAS teams. You should have great attention to detail, solid deep dive ability and researching skills, strong judgment skills, ability to manage multiple complex projects at the same time.

Key job responsibilities
* Hiring the team and owning the onboarding plan
* Managing, coaching and mentoring a team of language, Advertising specialists covering German, French, Italian, Spanish and UK markets
* Setting team dynamics and SOPs, including definition of the scorecard as aligned with Strategic Account Services and Advertising Sales teams
* Supporting in setting clear performance objectives, track performance and provide regular feedback to team members including headcount performance management through the scorecard
* Identifying training and development needs, and implement upskilling initiatives
* Providing onboarding and 1:1 support to the team
* Monitoring team productivity and quality of work, and implement process improvements
* Collaborating with Strategic Account Services and Advertising Sales teams to identify and solve issues and removing blockers
* Analyze data to track team performance and inform decision-making
* Identifying opportunities to improve Advertising support towards SAS Sellers
* Fostering a positive, inclusive and high-performing team culture
* Preparing documents around best practices, procedures and framework for innovations

A day in the life
• Build, and scale programs which eliminate barriers to Advertiser success and help grow their business.
• Coach Managers and ad success specialists to develop advertising solutions that will deliver high impact.
• Define metrics to help improve advertising solutions, provide insights to Sales teams and grow business. Prepare weekly / quarterly reviews, business documents
• Set stretch goals and deliver against them on a weekly, monthly, quarterly and yearly basis.
• Hire, groom and grow team members.

About the team
Advertiser Success Team (AST) assists with onboarding new advertisers and works on optimizing accounts of existing advertisers on Self-Service Performance Advertising (SSPA) or SA (Search Advertising). While onboarding new advertisers, we focus on providing a 1:1 personalized assistance in educating them, setting them up for success. On optimization, we perform account level optimizations, which include editing keywords, ASINs, bids, budgets and new campaign creation aligned to Advertiser goals. We are building a new team of energetic and highly motivated Account Specialists to help Marketplace Sellers that are part of a strategic, paid account management program (“Strategic Account Services” or SAS) succeed on Advertising as a key lever to grow their business; and we need a manager to set and lead the team for success. Your team will work with a wide range of businesses to eliminate blockers to an advertiser’s success while driving Seller experience and better business results. As they are part of a paid program, SAS Sellers have high service expectations to grow their business with the help of Advertising as a key lever. Your team will be a key partner in providing this top notch service. Ensuring seamless execution of smart, effective campaigns, deliver to advertiser’s needs and assist in driving new and repeat opportunities for the business.- Bachelor's degree
- Knowledge of digital creative production, ad serving, cross-channel attribution, and media analytics
- Experience analyzing data and best practices to assess performance drivers
- Experience influencing internal and external stakeholders
- 3+ years of people management experience, preferably in a multilingual, customer-facing environment

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