Amazon

Visual Design Lead, Brand & Creative

Job Description

As the Senior Visual Lead, you will drive the visual strategy and execution for campaigns across Fashion & Beauty on Amazon.in. You’ll work with junior designers to create compelling, user-centric visuals that enhance brand identity, improve customer experience, and drive conversion. This role demands a strong aesthetic eye, strategic thinking, and deep understanding of e-commerce design systems. You’ll collaborate closely with category, marketing, and tech teams to deliver elevated design solutions that are both on-brand and performance-driven. A bias for innovation, speed, and detail is key to success in this role.

Key job responsibilities
Define and execute visual strategy across storefronts, campaigns, and marketing assets.

Lead and mentor a team of designers to deliver high-quality, user-centric, conversion-driven creatives.

Own end-to-end creative direction—from concept to final delivery—ensuring alignment with brand identity and business goals.

Collaborate closely with cross-functional teams including category, brand, copy, and marketing to translate briefs into impactful design solutions.

Set and uphold high standards for visual and UX quality across all touchpoints.

Provide clear, actionable feedback to the team to drive design excellence and professional growth.

Manage project timelines and workflows to ensure timely, error-free delivery of assets.

Apply digital design best practices and maintain consistency across channels and device formats.

Support A/B testing initiatives by developing visual variations, tracking performance, and incorporating insights into future designs.

Identify opportunities to streamline processes and introduce scalable design systems or reusable templates.

Stay updated on design trends, tools, and e-commerce visual language to keep work fresh and relevant.

Demonstrate a strong aesthetic eye, leadership mindset, and a proactive, solutions-first approach to problem-solving.- 6+ years of professional non-internship marketing experience
- Knowledge of Adobe design programs including Photoshop, Illustrator, InDesign
- Experience building, executing and scaling cross-functional marketing programs
- Experience creating visual assets for digital, mobile, and social


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