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American Express
You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The Analytics, Investments and Marketing Enablement (AIM) team – a part of Global Commercial Services Marketing (GCSM) – is the analytics engine that enables the Global Commercial business. The team is responsible for driving Commercial Customer acquisitions, engagement & retention by evolving our card & beyond-card products, targeting customers over online and offline channels through delivering world-class Analytics, Insights and Data Products.
This specific Director role would be a part of AIM team and will be responsible to lead 'Affiliates, Media & Beyond The Card Digital Acquisition Analytics'.
How will you make an impact in this role?
Responsible for developing best in class Data products powering personalized offerings to our Commercial prospects in this ever-changing Digital targeting landscape. This Director delivers innovative targeting solutions collaborating with stakeholders across Global Commercial Services, Enterprise Digital and Data Solutions group & with External Mar Tech Partners.
· Manage a team of highly motivated managers responsible for targeting commercial businesses across Affiliate & Media channels for Card acquisitions and across all digital acquisition channels for Beyond The Card
· Creating world class analytical solutions and Developing cutting edge, future-proof Identity & Personalization capabilities powered by Data, Dynamic Intelligence
· Drive expertise in Audience segmentation and Custom targeting leveraging Amex & Partner data assets
· Optimize performance, drive efficient growth through developing Personalized acquisition incentive strategy for various prospect segments
· Develop and foster cross functional relationships with partners across American Express to ensure project prioritization and implementation
Minimum Qualifications
· Master's Degree in a quantitative field (e.g., Finance, Engineering, Physics, Mathematics, Computer Science or Economics)
· Strong analytical/conceptual thinking acumen to solve unstructured and complex business problems and articulate key findings to senior leaders/stakeholders to influence business decision making
· Strong understanding of the digital eco-system as it relates to digital analytics, related tools & technology like Clickstream logs, Data management platforms, Real time recommender systems
· An artful ability to work within cross-functional teams to connect the dots and bring new innovations to life
· Proven leadership ability, including strong interpersonal skills to win hearts & minds of team members, partners
Preferred Qualifications
· 4+ years of digital analytics experience and familiarity with paid marketing channels, digital marketing technology
· Demonstrated project management skills with complex projects and the ability to articulate a clear perspective while maintaining relationships and fostering a collaborative environment
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
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