Amazon

Program Mgr-Display&Video Ads, India Advertising

Job Description

About Amazon Advertising: Millions of customers visit Amazon every day to find, discover and buy products. We are obsessed with making their shopping experience the best it can be, and advertising on Amazon is a key part of that experience. Our advertising solutions span Display, Video, and Sponsored Ads across Amazon's properties and third-party publishers, reaching customers at every stage of their shopping journey.

Role Overview: We are seeking an experienced Program Manager to join our India Ads Product team. You will be responsible for two strategic charters crucial to our growth: operational excellence in our Display and Video advertising platforms, and the expansion of our advertising supply footprint across Amazon's ecosystem in India. This role sits at the intersection of product, engineering, and business teams, driving programs that directly impact advertising revenue and customer experience.

If you're passionate about building scalable advertising solutions, driven by data and customer obsession, and excited about working at the intersection of technology and business, we want to hear from you.



Key job responsibilities
Program Excellence & Metrics: In this charter, you will establish and drive a metrics-driven culture within the Display & Video Ads product organization.
- Build and maintain comprehensive dashboards tracking critical business and product metrics while institutionalizing review mechanisms like WBRs

- Identify metric fluctuations and conduct deep dives with relevant teams to drive improvements

- Work closely with product, GTM, and Tech teams to set and achieve joint goals to enhance ad performance metrics including serving latency, viewability, and render rates

- Identify opportunities for yield improvement and build programs to implement these enhancements, coordinating across product, GTM, and engineering teams to drive execution

Supply Expansion & Growth: You will lead our supply expansion initiatives across Amazon's consumer properties, identifying and unlocking new advertising opportunities.

- Build strategic partnerships with teams across Amazon to integrate advertising experiences that enhance the customer journey

- Work closely with our demand-side platform (DSP) teams to ensure new supply meets advertiser requirements for brand safety, viewability, and performance

- Scale our advertising footprint while maintaining high standards for both customer experience and advertiser value
- Required Qualifications:
- Five plus years of project management experience
- Self-driven person who thrives in an ambiguous environment
- Analytical thinker with structured problem solving skills
- Process design and process improvement capabilities
- Demonstrated ability to logically influence peers, stakeholders and senior leaders
- Result oriented with strong planning and execution skills
- Exceptionally strong written and verbal communication skills
- Sound judgment and flexibility in balancing multiple programs to meet tight deadlines


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