Capgemini
SFMC Developer | 4-9 Years | Pan India
Job Description
Job Description
The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform.
This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys.
Primary Skills
Job Requirements
- Good written and verbal communication skills
- Ability to work effectively with non-technical personnel
- Experience with email and/or marketing automation software and integration with databases
- Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is required.
- Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails
- Develop responsive email templates with extensive knowledge of AMPscript
- Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential
- Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial
- Master with SQL and robust understanding of Marketing Cloud’s contact data model
- Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration.
- Ability to elicit requirements and translate to technical solutions that can scale across multiple business units
- Experience with web service integration (REST/SOAP) would be beneficial
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