Publicis Sapient

AEP SAL1

Posted On

Nov. 13, 2024

Location

Gurugram, Haryana

Experience Level

Associate

Job Type

Full-time

Apply By

Dec. 3, 2024

Job Description

We are seeking a skilled and experienced Adobe Experience Platform (AEP) Developer to join our dynamic team. The ideal candidate should have prior experience working with Adobe Experience Platform, Adobe Marketing Cloud solutions, such as Adobe Target, Adobe Analytics, Adobe Campaign, and working with digital targeting and marketing automation technologies.

Responsibilities:

Business Use Case Design: Analyze business requirements and translate them into comprehensive AEP solutions. Develop detailed business use cases that demonstrate how AEP functionalities can be leveraged to address specific business needs and improve customer experiences.
AEP Solutions Development: Utilize your expertise in Adobe Experience Platform to design, develop, and implement end-to-end business use cases. Leverage AEP functionalities and data capabilities to build innovative and effective solutions that align with business objectives.
ETL and Integrations: Design and implement efficient ETL processes and integrations with other systems to ensure a continuous flow of data and activation for marketing activities.
Experience with Adobe Journey Optimizer Journey design and configuration to ensure accurate tracking, targeting, and messaging for omni channel interactions.
Troubleshooting and Issue Resolution: Monitor the performance of AEP solutions, proactively identify issues, and provide timely resolutions. Troubleshoot any technical challenges and optimize AEP workflows for enhanced efficiency.
Continuous Improvement: Stay updated with the latest advancements in Adobe Experience Platform and related technologies. Continuously explore opportunities for enhancing existing AEP solutions and adopting new features to deliver a competitive advantage

Bachelor's or Master's degree in Computer Science, Information Technology, or a related field.
4+ Years of developing and implementing marketing automation solutions, with a focus on Adobe Marketing Cloud, Adobe Campaign & Adobe Experience Platform services (RT-CDP, AJO, AJA).

Technical developer certifications across one or more of the products mentioned above.
Expertise in core web technologies including XML, HTML5, CSS, client/server-side-scripting languages such as JavaScript, python, cconsuming RESTful APIs & interacting with GraphQL APIs.
AEP Data Collection & Ingestion from diverse sources
ETL (Extract, Transform, Load) workflows for seamless data movement and transformation between various data sources and AEP for data cleansing, enrichment, and normalization.
AEP Data Preparation Development: Define XDM, create data set, profile merge and segmentation.
Implement data governance policies, data usage labels and ensure compliance with data privacy regulations and industry standards.
Data Activation: Integration with Target, Analytics , AJO ,Campaign, Destination Configurations, Export APIs
Performance and Load Optimization: Optimize data processing performance and conduct load testing to ensure AEP can handle expected data volumes and user loads without performance degradation.
Data Quality Assurance: Implement data quality checks and validations to ensure data accuracy, consistency, and integrity.

AJO Journey Creation and Measurement: Implement, configure, test, rollout new journeys, campaigns, configurations (Email, SMS, Push notification, Data Source, Event), Custom Action, 3rd Party API integration, Offer creation & decisioning, Journey reporting & monitoring

Join our dynamic team and play a pivotal role in enhancing our marketing operations by leveraging the power of Adobe Experience Platform and delivering personalized experiences to our valued customers.

Gender-Neutral Policy
18 paid holidays throughout the year.
Generous parental leave and new parent transition program
Flexible work arrangements
Employee Assistance Programs to help you in wellness and well being

Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.

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